Yorkshire’s award-winning eco-spa, The Titanic Spa, is moving away from the traditional ‘one size fits all’ approach. It has launched a personalised treatment room for guests in a bid to provide a bespoke and truly personalised spa experience.
Guests are able to take full control of their treatment room, from the lights and temperature to levels of communication – and in doing so define what the perfect treatment experience means to them.
Other factors guests can regulate include the height of the treatment bed and the option of having it heated. Guests are also able to adjust the volume and type of music played during their treatment. Sense of smell is activated with a bespoke choice of aromas.
To eliminate worries many guests have about whether they should talk or not, they will be asked at the start of the treatment whether they would like to be left in silence or prefer to be talked to. The level of pressure is also addressed in a no-nonsense manner to avoid any potential embarrassment.
Warrick Burton, MD of Titanic Spa, says: “Hyper-personalisation is the new definition of luxury and a top trend in the wellness industry that’s shaping the future of the spa market. Current spa guests are from the ‘experience’ generation who place value on having a unique experience. A luxury treatment and swim in the pool is simply not enough; they want a location that will go the extra mile.”
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