Bulgaria has become the latest country to join the CACI International community. This month, newly appointed exclusive Bulgarian distributor Cellsoft BG introduced CACI Synergy to their professional beauty market at the Beauty Woman Master Class 2020, the first COVID-secure professional beauty event in Bulgaria since lockdown.
Following recommendation and after paying close attention to the brand on social media, Cellsoft BG welcomed CACI to the Bulgarian market.
“Our aim was to introduce a new brand with a strong reputation, proven results and innovative technology,” explains Daniela Donova, managing director of Cellsoft BG. “Moreover, the S.P.E.D technology in CACI Synergy, combining LED with microcurrent, will differentiate us from our competitors, while giving instant results.’
Over 60 guests attended the Beauty Woman Master Class in September, which took place at the Ramada hotel in Sofia. Daniela presented the brand, so the audience could familiarise themselves with CACI’s brand values, and their trainer Nina Aleksandrova gave a demonstration of the CACI Eye Revive treatment.
CACI International Managing Director Dean Nathanson said: “We are delighted to welcome CellSoft BG, and look forward to working closely with them to introduce CACI Synergy, our results-driven treatments and retail to the professional Bulgarian market.”
For international distributor enquiries contact mary.overton@caci-international.co.uk
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