Following the success of National Spa Week 2016, the UK Spa Association (UKSA) has announced this year’s sponsors will be Aromatherapy Associates and Groupon.
The aim for National Spa Week 2017, which runs from 30th October-5th November, is to get more than 1,000 UK spas and salons involved to increase consumer awareness of the health and wellbeing benefits of spas. National Spa Week is the annual flagship PR event run by the UKSA, the official not-for-profit trade body for the UK spa industry.
Last year more than 300 spas and salons joined forces to provide introductory offers on treatments in support of the week-long consumer campaign.
Lisa Barden, UKSA Board Member for National Spa Week, says: ‘The goal is to drive more people into more spas, more often. ‘Spa for everybody and mind’ will once again be the theme of the week. The idea is to educate the public that going to a spa or salon shouldn’t just be a one off annual luxury, but instead a regular and essential investment in their physical and emotional wellbeing, just like regular gym attendance.
‘Put simply it doesn’t make sense for any UK spa or salon not to be involved. Everybody wins if everybody contributes.’
Charlie Thompson, Chairman of the UKSA, added: ‘We ran a follow-up survey across the 320 participating spas and salons in 2016; more than 40% felt they saw additional client footfall and sales because of National Spa Week.’
As Tracey Woodward, CEO of Aromatherapy Associates summarised ‘We are delighted to sponsor National Spa Week 2017. We believe that finding time for ourselves gives our mind, body and soul time to recharge and refocus; which is important for mental and physical health. Spa treatments are an excellent way to connect with our inner self and give us time to both appreciate and empower ourselves and enable us to reach our goals.’
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